Why do you do what you do?
Nevermind the “how.” The “how” will work itself out, or as I like to think of it, the Universal Cosmic Muse, is actually conspiring on your behalf.
And maybe playing a few tricks on you here and there to be sure you’re truly listening.
Here I am, doing my thing. Today I’ll share one current client I’m working with so you can have a look inside my brain, soul and process to see if you’d like to work with me too.
How’s that for transparency?
My work with Aparna Khanolkhar: The Mistress of Spice

Aparna Khanolkhar, The Mistress of Spice
It’s rare when you come upon someone who is creating amazing offerings along with beautiful promotional marketing and videos, who also says, “I need help!” One of my big passion words this year has been helpful, so hearing this from Aparna, made me feel like a Super Heroine!
I want to be needed, YEAH! And, even more, I want to empower you with the right knowledge at the right time so you can be your own Muse and Wise Counselor.
Aparna attended my first ever 1/2 day retreat for Elite+Fabulous Marketing Lab. She was one of 6 women ready to uplift themselves and their businesses to a new level. She loved my mystical approach to content creation and business building and wrote me a beautiful testimonial the moment she got home. (This just feels so good!)
She asked if we could a one-on-one weekly coaching and help get her books and new projects off the ground. During the lab, she came up with a new eBook she wanted to offer her audience, along with the insight that she didn’t need to be stressed out to create the business she desires. (We all have moments when we need to work hard for what we want, but STRESSING out about money, work, relationships or life is not a necessary ingredient for success. So, let go of it already!)
After our first meeting, it was clear that one of her most popular offerings was her Ayurvedic Cleanse, which we repackaged with 3-levels of support and she even created a new eBook entitled, “Purify + Heal.” She videotaped and edited 3 or 4 testimonials from past cleanse Graduates and had these added to her website.
It’s a wonderful offering and especially seasonally appropriate during the Spring, since Ayurvedic wisdom imparts that Spring and Fall are the premium times to do a cleanse. I am now doing the cleanse for a second time and feel so peaceful and centered amidst the sturm und drang of my life. I’m cooking my own food every day and eating has become a ritual. I feel lighter physically and mentally. You’re cleansing the mind, as well as the body, with daily meditation.
Interested? Check it out soon, since cleanses should not be done in the summer. The cutoff date for Aparna’s wonderful cleanse is June 15th.
Visit Aparna’s wonderful website, The Mistress of Spice, and blog that she updated according to feedback I gave her during the lab. She used developers from Elance.com to get the work done within her budget.
Aparna also improved her newsletters by using juicier headlines and using her stories/experiences to demonstrate her expertise and deep caring for all of her clients.
I’m so impressed with Aparna’s work ethic and her openness to create and transform rapidly. She is my blueprint for the ideal customer.
We recently videotaped her testimonial as a lovefest — we did it in her lovely backyard after our final session of her one-on-one lab (she decided to split her four hours into 4 weekly sessions). You’ll feel the energy of mutual love, respect and joy for each other’s beautiful work.
I’m so grateful for Aparna and all of the beautiful ladies I’ve worked with lately for one hour Muse Sessions.
Do your thing. Tell your story. And, you will shine like a beacon for others.
Nuff said, now enjoy the video!

My lovefest with Aparna Khanolkhar, The Mistress of Spice

5 Fast, Fun and Useful
online workshops to get your business busting, bursting,
flowing n’ flourishing! All live sessions will be audio recorded,
so don’t worry about missing class.
Session Descriptions:
1. Branding your content:
Exercises to help you get more clear on your brand and then create content that reflects it.
May 29th, 2-3:30pm
2. Newsletter Creation, Content Ideas and Best Practices.
Get your newsletter going and create offers to help build your email list.
June 5, 2-3:30pm

3. Create an Auto-Responder Series
Create an email series that’s branded, helps build your email list and keeps your current subscribers engaged. Great way to leverage content that you may want to include in eBook or print form later!
June 19, 2-3:30pm
4. Create Your First Online Workshop
Tips and best practices to get your first online workshop going.
July 10, 2-3:30pm
5. Plot out Your First Book/eBook and just start writing!
How to get started writing that book you’ve always wanted to get out in the world.
July 24, 2-3:30pm
Visit my academy on Learn it Live to register and pay:
http://www.learnitlive.com/invite/celestialmermaid
It’s hard to write when I’m exhausted, but I must say something about my experience facilitating the 1/2 day retreat at the Goddess Temple of Orange County, Radiate Your Sexy Inner Business Goddess, yesterday.
We gathered in the womb of Oxum: the dark, luxurious, comfy Oshun’s Lounge was conducive to deep exploration and the open exchange of ideas. Some beautiful gems were created during our time together. This is what makes these events so special for me. I love seeing the women light up, allowing their radiance to flow unemcumbered.
There were a couple of Goddesses who showed up in resistance-mode. But, the operative word here is that they showed up. Whenever we hit that wall, we know it is time to expand. It usually shows up as fearful self-talk.
“I’m not ready.”
“I’m not good enough.”
“I don’t know enough.”
By stepping through our fears and showing up for ourselves, we expand into the greater radiance that wants to express through us; through our business and our personal mythology. And it feels exhilarating!
I’m so proud of the group that assembled into the creative cauldron.
After our four plus hours together talking about marketing, death, money, men, animals, dating, projects and our dreams we became a tribe. We are a tribe of expanding radiance. We trust each other. We love each other.
Coming out of the experience, I am acutely aware that I’m transforming and soon my business and livelihood will change. My offerings will change, my marketing will change and my website will change. Even my self-created, fun + funky titles “Creativity Midwife” and “Marketing Muse” feel like they will give way to a new title.
Funny how we continually create and then say, “This is it! The best I’ve got…” Then, you come up with ten more things that are way cooler and even more fun.
I am reminded of Danielle LaPorte’s post “So 7 chicks get into a hot tub…why personal development is profitable.”
The point of all of this relaxation and fun + fine-tuning our marketing skills is to become even more of our radiant selves and attract the resources, cash and big dream opportunities gracefully and with ease.
There is no struggle, only the trusting, the knowing, that since we are enough, we are magnificent and brilliant just as we are right now.
I know something big is brewing for me and for my other 10 chicks who played with me yesterday, under a “super” full moon.
A poem in honor of Walpurgisnacht 2012 (otherwise known as Beltaine Eve)
We are searching for ourselves everywhere.
In each other’s words and deeds.
The eye’s of the other mirror our old self.
The dead self. Throw it in the fire.
Tonight.
Give yourself permission to shine.
We can never see the unchanging one,
for that which is eternal is never in the same place, or same time.
I’m leaping into my new skin and it feels too loose and too tight.
I need to forget the past and the future.
I start feeding the fire of now.
With my dead words and deeds. Thoughts of the future are cadavers waiting for cremation.
This is where I am.
I am.
Now.